Materials, images and information about Meally — free to use for coverage.
Meally is the app where recipes from the internet finally end up in one place. You
share a video, a link or a photo to the app — and within seconds it becomes a clean recipe with
ingredients, amounts and steps. Meally isn't another recipe archive — it's the one home for every
recipe: from TikToks and Reels, from over 100 websites, from a photo of a handwritten card, or from
grandma. Around that: cooking mode with timers, a weekly meal plan, an automatic shopping list and
recipe translation. Meally is built by a young couple from Prague, with no investors and no ad
budget.
At a glance
What
an app for saving and organising recipes from videos, social media, websites and photos
Import sources
videos, social media, over 100 recipe websites, photos
Platforms
iOS and Android
Languages
English, German, French, Spanish, Italian, Czech
Import success rate
over 97%
Rating
4.8 ★ on the App Store and Google Play
Team
two people — Martin Carska and Natálie Novotná, Prague
Funding
no investors, no ad budget — the app pays for itself
Strongest market
Germany
Price
free for up to 20 recipes; Premium (unlimited recipes, recipe translation and more)
at $2.99/month, $18.99/year, or $39.99 one-time. US prices, as of September 2026.
All images show the English version of the app. Click “Download” to get
the file at full resolution.
Your digital recipe book — organise, plan and cook your favourite recipes, all in one
place.DownloadDownloadFrom link to recipe — A shared link becomes a structured recipe in seconds.DownloadDownloadFrom viral video to dinner — The path from the video through the finished recipe into
cooking mode.DownloadDownloadAll recipes in one place — The digital cookbook with every saved recipe.DownloadDownloadRecipe translation — International recipes automatically in your language.DownloadDownload
Meally on iPhone Duo
With version 1.6, Meally is optimized for iPhone Duo. Closed, the whole app fits the outer
display, with the tabs and each page's buttons in the side bar. Open, it splits into two pages at
the fold: pick a day in the week and the cookbook opens beside it, so a recipe can be dragged
across the fold; cooking mode puts the ingredients on one page and the steps on the other. Set
down partly folded, cooking mode stands the step upright and lays its ingredients flat. Held
like a book, every layout stays put and nothing you tap sits on the fold.
These are the App Store screenshots for iPhone Duo, showing the
English version of the app. “Download” gets the full resolution: 2853 × 2007 px for the open
display, 1398 × 2034 px for the closed one.
Open
Your cookbook, unfolded — The recipe book on the open iPhone Duo.DownloadPick it. Drop it. — The cookbook beside the week: drag a recipe across the fold onto a
day.DownloadIngredients left. Steps right. — Cooking mode opens like a book.DownloadStand it up. Hands free. — Set down partly folded, the step stands upright and its
ingredients lie on the flat half.DownloadClosed, one recipe. Open, the whole book. — The same app on the outer and the inner
display.DownloadYour week, at a glance. — The week's meal plan on the open display.Download
Closed
Your recipes, in one hand. — The recipe book on the closed iPhone Duo, with the tabs
in the side bar.DownloadFrom reel to recipe. — A saved reel becomes a recipe with ingredients and steps.DownloadOne search, every recipe. — Search across every saved recipe.DownloadCook it step by step. — Cooking mode on the outer display.DownloadPlan your whole week. — The meal planner on the outer display.Download
Meally is built by Martin Carska and Natálie Novotná in Prague.
“Martin Carska, developer of Meally. Photo: private”Download“Natálie Novotná, co-founder of Meally. Photo: private”Download“Martin Carska and Natálie Novotná build Meally as a team of two in Prague. Photo:
private”Download
Martin Carska builds Meally — the app, the backend and everything technical. Natálie Novotná shapes
the content, tests every feature in her own kitchen and looks after the community.
How Meally started
Meally started in our own kitchen. Natálie saved recipes everywhere — Instagram, TikTok, food blogs
— and whenever we needed one, it was unfindable. At some point she said: “there should be an app
for this.” So we built one.
And that's how it's worked ever since: the app grows with our own cooking life. Every time we
caught ourselves saying “it should really do this” — while cooking, while shopping — we built it.
That's how auto-categorisation happened, and recipe folders, translation, and sending a whole
week's meal plan to the shopping list in one tap. There isn't a feature in Meally we didn't need
ourselves.
Today, people in 50+ countries use it. It's still just the two of us — no investors, no ad budget.
The app pays for itself.
— Martin & Natálie
Quote, free to use
“We build Meally for our own kitchen. When something is missing while we cook, we build it —
which is why there isn't a feature in the app we didn't need ourselves.”
— Martin Carska, developer of Meally
Logo & app icon
App icon (1024 px), wordmark as PNG and SVG, light and dark.
App icon, 1024 pxDownloadWordmark for dark backgroundsDownloadWordmark for light backgroundsDownload
Contact
For press enquiries, interviews or additional materials: info@meallyapp.com
We're happy to provide full test access — just drop us a line.