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Materials, images and information about Meally — free to use for coverage.

Meally is the app where recipes from the internet finally end up in one place. You share a video, a link or a photo to the app — and within seconds it becomes a clean recipe with ingredients, amounts and steps. Meally isn't another recipe archive — it's the one home for every recipe: from TikToks and Reels, from over 100 websites, from a photo of a handwritten card, or from grandma. Around that: cooking mode with timers, a weekly meal plan, an automatic shopping list and recipe translation. Meally is built by a young couple from Prague, with no investors and no ad budget.

At a glance

What
an app for saving and organising recipes from videos, social media, websites and photos
Import sources
videos, social media, over 100 recipe websites, photos
Platforms
iOS and Android
Languages
English, German, French, Spanish, Italian, Czech
Import success rate
over 97%
Rating
4.8 ★ on the App Store and Google Play
Team
two people — Martin Carska and Natálie Novotná, Prague
Funding
no investors, no ad budget — the app pays for itself
Strongest market
Germany
Price
free for up to 20 recipes; Premium (unlimited recipes, recipe translation and more) at $2.99/month, $18.99/year, or $39.99 one-time. US prices, as of September 2026.
Website
meallyapp.com

All figures as of August 2026.

App images

All images show the English version of the app. Click “Download” to get the file at full resolution.

Five Meally screens: cooking mode, weekly plan, recipe, recipe book and shopping list.
Your digital recipe book — organise, plan and cook your favourite recipes, all in one place. Download
Importing into Meally: a shared link turns into a structured recipe with ingredients and steps.
From link to recipe — A shared link becomes a structured recipe in seconds. Download
Three steps: share a viral video, get a clean recipe, cook it in cooking mode.
From viral video to dinner — The path from the video through the finished recipe into cooking mode. Download
The digital cookbook in Meally with every saved recipe.
All recipes in one place — The digital cookbook with every saved recipe. Download
Recipe translation in Meally: an international recipe automatically in English.
Recipe translation — International recipes automatically in your language. Download

Meally on iPhone Duo

With version 1.6, Meally is optimized for iPhone Duo. Closed, the whole app fits the outer display, with the tabs and each page's buttons in the side bar. Open, it splits into two pages at the fold: pick a day in the week and the cookbook opens beside it, so a recipe can be dragged across the fold; cooking mode puts the ingredients on one page and the steps on the other. Set down partly folded, cooking mode stands the step upright and lays its ingredients flat. Held like a book, every layout stays put and nothing you tap sits on the fold.

These are the App Store screenshots for iPhone Duo, showing the English version of the app. “Download” gets the full resolution: 2853 × 2007 px for the open display, 1398 × 2034 px for the closed one.

Open

Meally's recipe book on the open iPhone Duo, with today's planned recipe and the folders.
Your cookbook, unfolded — The recipe book on the open iPhone Duo. Download
On the open iPhone Duo, the cookbook sits beside the week while a recipe card is dragged across the fold.
Pick it. Drop it. — The cookbook beside the week: drag a recipe across the fold onto a day. Download
Cooking mode on the open iPhone Duo: the ingredients on the left page, the steps on the right.
Ingredients left. Steps right. — Cooking mode opens like a book. Download
Cooking mode on a partly folded iPhone Duo set down on a surface: the step on the upright half, its ingredients on the flat half.
Stand it up. Hands free. — Set down partly folded, the step stands upright and its ingredients lie on the flat half. Download
A closed and an open iPhone Duo side by side: one recipe on the outer display, the whole recipe book on the inner display.
Closed, one recipe. Open, the whole book. — The same app on the outer and the inner display. Download
The week's meal plan on the open iPhone Duo.
Your week, at a glance. — The week's meal plan on the open display. Download

Closed

Meally's recipe book on the closed iPhone Duo, with the tabs in the side bar.
Your recipes, in one hand. — The recipe book on the closed iPhone Duo, with the tabs in the side bar. Download
A recipe saved from a reel on the closed iPhone Duo, with the video at the top.
From reel to recipe. — A saved reel becomes a recipe with ingredients and steps. Download
Searching every saved recipe on the closed iPhone Duo.
One search, every recipe. — Search across every saved recipe. Download
Cooking mode on the closed iPhone Duo.
Cook it step by step. — Cooking mode on the outer display. Download
The week's meal plan on the closed iPhone Duo.
Plan your whole week. — The meal planner on the outer display. Download
Download the iPhone Duo images (ZIP) All eleven screenshots, open and closed, with their captions.

The founders

Meally is built by Martin Carska and Natálie Novotná in Prague.

Martin Carska, developer of Meally.
“Martin Carska, developer of Meally. Photo: private” Download
Natálie Novotná, co-founder of Meally.
“Natálie Novotná, co-founder of Meally. Photo: private” Download
Martin Carska and Natálie Novotná, the founders of Meally.
“Martin Carska and Natálie Novotná build Meally as a team of two in Prague. Photo: private” Download

Martin Carska builds Meally — the app, the backend and everything technical. Natálie Novotná shapes the content, tests every feature in her own kitchen and looks after the community.

How Meally started

Meally started in our own kitchen. Natálie saved recipes everywhere — Instagram, TikTok, food blogs — and whenever we needed one, it was unfindable. At some point she said: “there should be an app for this.” So we built one.

And that's how it's worked ever since: the app grows with our own cooking life. Every time we caught ourselves saying “it should really do this” — while cooking, while shopping — we built it. That's how auto-categorisation happened, and recipe folders, translation, and sending a whole week's meal plan to the shopping list in one tap. There isn't a feature in Meally we didn't need ourselves.

Today, people in 50+ countries use it. It's still just the two of us — no investors, no ad budget. The app pays for itself.

— Martin & Natálie

Quote, free to use

“We build Meally for our own kitchen. When something is missing while we cook, we build it — which is why there isn't a feature in the app we didn't need ourselves.”

— Martin Carska, developer of Meally

Contact

For press enquiries, interviews or additional materials: info@meallyapp.com

We're happy to provide full test access — just drop us a line.

Download all materials (ZIP) Screenshots, press images, founder photos, logo and press text.

All materials on this page are free to use for coverage about Meally. Credit: Meally / private.